The New World Trading Company (NWTC) has now opened The Botanist in the city centre and brought a much needed injection of class onto the once thriving Deansgate scene.
NWTC which is backed by Living Ventures founders Tim Bacon and Jeremy Roberts, also runs The Oast House in Spinningfields.
Their decision to situate The Botanist on Deansgate, will see Tim Bacon, Living Ventures CEO, return to the site of his first ever business in Manchester.
The chosen location was originally JW Johnson’s bar and restaurant in the early 90s – somewhere that holds many fond memories for Tim, who hopes that The Botanist will become as much an institution as its illustrious predecessor. Most recently it was Label Bar and has undergone an extensive refurbishment.
“It is quite surreal walking back into where it all began 21 years ago, Manchester was such a different place then. A lot of memories of all sorts, emotional even! I look forward to breathing some new life into the old girl” said Tim.
We expressed our concerns about the current state of Deansgate as a demographic.
“Deansgate is a little bit unloved and rough at the moment. But the base is there, and it’s the city centre. The daytime is strong. Whether or not we can influence the entire strip of bars there is a moot point, but we can certainly put in The Botanist to help the environment.”
We asked him what he likes about The Botanist brand:
“It’s easy to use, offers something for everybody and I think it’s almost Dickensian in its approach. I quite like that element of faded glamour; it’s like an old pair of slippers because you feel comfortable going in there. It’s not trendy in that cutting-edge way. I’ve always tried to keep The Botanist one step behind fashion actually, purely because fashion is something that dips in and out of favour and if you take it a few steps back, it can still be fresh and alive and relevant.”
Following the huge success of The Oast House in Spinningfields, The Botanist, a new take on the old, will have the same ethos and values offering a vast selection of cocktails, craft beers and ales, Champagne and wine alongside a mouth-watering menu inspired by the deli, rotisserie and BBQ.
With live music every night, The Botanist guarantees a truly memorable experience.
78 Deansgate, Manchester
0161 833 1878