Hannah Payton, the 25-year-old Zumba trailblazer with Down’s Syndrome has shared her transformative journey from shielding during COVID-19 to becoming the UK’s first Zumba instructor, embodying resilience, joy, and inclusivity.
What's the story?
I Love Manchester (I Love MCR in short) is an internationally iconic city brand and trusted symbol of civic pride adopted by Mancunians, championing community, culture and a better future for the city region.
Out of chaos came creativity. I Love MCR was launched as a defiant reaction to the mindless riots in 2011 in an effort to unite people from across Greater Manchester. The campaign gained unprecedented organic reach on social media and was proudly emblazoned on the city streets and buildings as a statement for solidarity and resilience.
Inspiring community-led cleanups, the “I Love Manchester” campaign was a social movement armed with an antidote to antisocial news that positively resonated with residents and visitors alike.
The ubiquitous I Love MCR brand is an accessible sign of civic pride and has become a trusted voice for Manchester.
Today, over a decade later, our globally recognised brand continues to advertise Manchester as the best place to live, work, play and do business while fearlessly and optimistically championing a better future for the wider city region. Together with our partners, we boost business, support community groups and projects, raise funds for charity, help build economic prosperity, and enhance the public image of our city.