How the regeneration of Old Trafford could massively benefit the city

If you’re a football fan, Manchester United’s legendary Old Trafford stadium likely holds a special place in your heart. (That is, unless you support City.)

But even for non-football fans, the regeneration of Old Trafford and its surrounding area could offer something truly transformative.

That’s according to a groundbreaking report commissioned by Manchester United, Trafford Council, and the Greater Manchester Combined Authority (GMCA), highlighting the economic and social benefits of a proposed redevelopment.

This ambitious project could go well beyond the sport. If plans are approved, this could be a blueprint for urban renewal, economic growth, and social improvement.

With a focus on creating a new 100,000-seat stadium, adding housing, enhancing infrastructure, and diversifying economic opportunities, the regeneration of Old Trafford could change the face of the region.

Here’s why this matters—and why it’s not just football fans who should be excited.

Why was the report commissioned?

The report, prepared by Oxford Economics, was commissioned to answer some big questions: What will this massive investment bring to the local area? How will it affect residents, businesses, and the UK economy as a whole?

For Manchester United, the goal is clear: to maintain its standing as one of the world’s premier football clubs by offering state-of-the-art facilities that match its ambitions. But for Trafford Council and GMCA, the stakes are even higher.

Old Trafford and the Trafford Wharfside area, once thriving hubs of industry, have become heavily industrialised zones with little to offer in terms of vibrant, community-focused spaces. The area has lagged behind in productivity and income compared to regional and national averages, making regeneration a critical priority .

The report was designed to quantify the benefits of this transformation. And as the data shows, these benefits extend far beyond the pitch.

An economic windfall for Trafford

The redevelopment plan promises an economic windfall for Trafford and the UK at large. Here are the numbers that jump off the page:

• £7.32 Billion Contribution to the UK Economy: The combined regeneration projects—including the new stadium, housing, and commercial developments—are expected to generate an additional £7.32 billion in gross value added (GVA) by 2039
• 91,600 New Jobs Nationwide: This isn’t just a local boost. From construction roles to long-term employment in hospitality, retail, and business services, the ripple effect of these projects will be felt across the UK
• £1.38 Billion in Tax Revenue: Equivalent to the salaries of tens of thousands of nurses or teachers, this tax boost demonstrates the broader societal benefits of the project

The economic growth doesn’t stop there. Trafford is currently expected to grow at a modest rate of 1.3% annually, but with the regeneration, that figure could rise to 2.9%—more than doubling its current trajectory

The project will help tackle significant deprivation in the area. Old Trafford currently ranks among the 10% to 20% most deprived areas in England for living environment, according to the Index of Multiple Deprivation

Improvements in housing, public spaces, and amenities are expected to elevate quality-of-life metrics, making the area a more desirable place to live and work

A new era for Manchester United

At the heart of the regeneration is a new 100,000-seat stadium, one of the largest in Europe. It won’t just be football matches either; the stadium will also accommodate concerts, events, and other major gatherings. The increased capacity and versatility are projected to attract an additional 1.76 million visitors annually, with over 700,000 of those being international tourists

This surge in visitors will drive a 7.1% increase in local spending, especially benefiting sectors like accommodation, food, and retail. With Manchester United already a global brand, the new stadium cements its position as a key driver of tourism for the entire region.

Addressing housing and affordability

The housing crisis isn’t just a national issue—it’s acutely felt in Trafford, where housing supply has struggled to meet demand. With the median house price in the borough significantly higher than the regional average, affordability is a pressing concern.

To tackle this, the regeneration plans include over 17,000 new homes, capable of accommodating more than 42,000 additional residents. This housing boost will not only ease affordability pressures but also attract new talent and workers to the area, supporting the region’s economic growth.

Improving Quality of Life

Beyond the economic and housing impacts, the redevelopment will fundamentally reshape the area’s character. Currently dominated by industrial sites and parking lots, the Old Trafford and Trafford Wharfside areas will be transformed into vibrant, mixed-use urban spaces.

• Public Open Spaces: Green corridors, waterside promenades, and communal parks will provide much-needed outdoor areas for residents and visitors
• New Amenities: From retail and hospitality to youth play areas and cultural facilities, the development will enhance the quality of life for everyone in the area
• Environmental Upgrades: Moving away from car-centric layouts, the regeneration emphasizes pedestrian-friendly design and sustainable infrastructures

Lessons from London

The report draws inspiration from the regeneration of East London for the 2012 Olympics. That project demonstrated how stadium-led redevelopment can act as a catalyst for broader urban transformation, with long-lasting economic and social benefits (p. 20).

Like London’s Queen Elizabeth Olympic Park, Old Trafford’s regeneration aims to create a “place-shaper” destination—somewhere that not only attracts visitors but also makes the area more desirable for residents and businesses.

Trafford Transport Upgrade

To support the influx of visitors and residents, significant upgrades to Trafford’s transport infrastructure are on the table. The report highlights an opportunity to relocate freight operations and convert existing rail lines for passenger use, enabling better connections across Greater Manchester and beyond.

A proposed new passenger station near Old Trafford would not only ease commuter travel but also support sustainable growth in the area, reducing reliance on car travel.

Why it matters

This regeneration isn’t just about bricks and mortar—it’s about creating opportunities, boosting pride, and setting a new standard for urban development. By tackling housing shortages, creating jobs, and improving quality of life, the project will leave a legacy that extends well beyond its immediate benefits.

For football fans, it means a world-class stadium that reflects the prestige of Manchester United. For residents, it means a brighter future with better housing, jobs, and amenities. And for the UK economy, it’s a major win, offering billions in new value and thousands of jobs.

As the report makes clear, this is more than a redevelopment; it’s a transformation. And whether you’re a fan of football or not, it’s a story worth cheering for.

You can read the full report by clicking here